IN CHANGE WE BELIEVE
This is the mother of all branding projects and we want you to join our cause.
I stumbled across this project online and found it fascinating. It's basically an open call to re-imagine and re-think the existing American dollar design. Anyone can enter and any design is valid, it is a truly collaborative brief. Some of the entries caught my eye for a number of reasons. I found it inspiring to see what certain people have chosen to include on the designs. The project has provided me with a great amount of contemporary inspiration in terms of aesthetics and attitudes towards physical money design.